The plugin I build and run
Product Feed Manager for WooCommerce
The WooCommerce feed plugin I build and run. Create and manage your Google Shopping, Meta, TikTok, and marketplace feeds from one place, with performance prioritizing, smart filters, and feed rules built in. Used by over 10,000 stores.
Platform
WooCommerce
Stores using it
10,000+
Channels
30+
What it is
One plugin for every product feed your store needs.
Product Feed Manager is a WordPress plugin that lets WooCommerce stores create and manage product feeds for every ad channel and marketplace from one place. It is the flagship plugin from WP Marketing Robot, my product feed company, and it powers feeds for over 10,000 merchants running everything from a handful of products to 50,000+.
The point is not just to export a file. It is to send clean, structured, prioritized data to each channel so your campaigns have something worth bidding on. That is the difference between a feed that technically works and a feed that actually performs.
What it does
The features that make a feed perform, not just publish.
Most feed plugins stop at generating a file. This one is built around the work that actually moves Shopping performance: prioritizing on real sales, keeping the feed clean, and fixing problems at the feed layer.
Most important
Performance Prioritizing
Ranks your products into high, mid, and low tiers using real WooCommerce sales data, orders, and revenue, then writes those tiers into Google custom labels. You get smarter bidding without maintaining a single spreadsheet. This is the feature that separates a feed that publishes from a feed that performs.
Most important
Smart Product Filter
Automatically excludes products missing essential data like a description, image, or price. Your feed stays clean and you avoid the disapprovals that come from incomplete product data, without you having to police every product by hand.
Advanced Filter
Filter products on profitability, season, title, price band, stock level, ratings, or any attribute. Send only the products you want to each channel.
Advanced Feed Rules
Dynamically replace or adjust attribute values to meet a platform's spec without ever changing the underlying product. Fix titles, categories, and labels at the feed layer.
Product Variations
Control how variations appear per feed. Choose parent products, individual variations, or a combination, depending on what each channel handles best.
Automatic Feed Update
Schedule regular refreshes so inventory, pricing, and product details stay current on every channel. Set it once and the feed keeps itself up to date.
Expand Globally (Multi-Language)
Generate feeds in different languages, with support for WPML, Polylang, and TranslatePress. One store, feeds for every market you sell in.
Multiple Currencies
Build feeds tailored to different currencies so your pricing is right for each target audience and channel.
Channel-Specific Templates
Pre-configured templates for the channels most stores use, like Google Shopping, Facebook Ads, and Pinterest. Start from a template that already maps to the channel's spec instead of building from scratch.
Custom Feed Templates
Build custom feeds in XML, CSV, TSS, or TXT for any platform without a ready-made template. If a channel takes a feed, you can shape one to fit it.
Advanced Category Mapping
Map your store categories to platform taxonomies like Google Product Categories, and map attributes to the exact fields each channel expects.
Where it sends your feed
Feeds for over 30 channels and marketplaces.
Pre-configured templates for the channels most stores use, plus custom feed formats for anything without a template. If a channel takes a product feed, this plugin can build it.
Why this plugin
The feed plugin that does not get in your way.
There are plenty of feed plugins for WooCommerce. This is the one I build, and the one I trust on the accounts I manage. That is not a coincidence.
Built at the code level
I do not just use this plugin, I run the company behind it. When you hit an edge case in your feed, the person who can fix it is the same person who wrote it.
Stability over feature bloat
Merchants running €10K+ a day through Google Shopping pay for certainty, not a longer feature list. The plugin is built to stay out of your way and keep the feed running.
Feed thinking, not just export
The plugin reflects how I actually work on feeds: prioritize on real sales data, filter out the products that hurt you, and fix problems at the feed layer instead of the product.
Pricing
Annual licenses, unlimited products.
Prefer to try it first? There is a free version on WordPress.org that covers the basics of building a Google Shopping feed. When you need performance prioritizing, advanced rules, and the other channels, pick the paid tier that matches how many stores you run. Every paid license includes unlimited products, a full year of support and updates, and a 30-day money-back guarantee.
Entry
Google Shopping
€69/ year
- 1 shop
- Google Shopping only
The single-channel entry point (Google Feed Manager).
Choose Google ShoppingMost popular
Ecommerce
€99/ year
- 1 shop
- Unlimited channels
The full multi-channel plugin for a single store.
Choose EcommerceEcommerce Plus
€169/ year
- 2 shops
- Unlimited channels
For running two stores from one license.
Choose Ecommerce PlusEvery license includes
- Unlimited products
- 1 year of support and updates
- 30-day money-back guarantee
- Works on PHP 7+ and the latest WordPress
Ready to fix your feed?
Get Product Feed Manager for your store.
Set up your first feed in minutes and send clean, prioritized product data to every channel you sell on. Backed by a 30-day money-back guarantee and support from the person who built it.